Definition
Knowledge and skills that enable individuals to make informed decisions about budgeting, saving, investing, and credit—often delivered through apps, schools, or community programs rather than formal advisory channels.
Key Points
- 2026-10: acorns acquires frich to fold social, peer-led literacy into a micro-investing funnel for Gen Z (2026-10-19-acorns-buys-frich)
- Social finance apps emphasize group norms and creator content over traditional curriculum formats